Content Marketing for Digital Health and Health IT 

“Borg implants can cause severe skin irritations. Perhaps you’d like an analgesic cream?”

— Robert Picardo as the Emergency Medical Hologram, Star Trek: Voyager

The saga of health and IT professionals is full of misunderstandings. For anyone not completely saturated in the industry, the unique set of priorities, doubts, and complaints held by doctors, nurses, and even hospital administrators can be downright perplexing, at best — and conflict-provoking, at worst.

This being the case, how can IT professionals excel in the notoriously hard-to-crack healthcare market? How do you even start marketing an app for such a bewildering target market?

You start by understanding the people that you’re trying to reach — and then provide content they will find helpful and informative

Our team of experts — with expertise spanning across both technology, healthcare, and marketing — will work with you to develop a content marketing strategy that resonates with the people you’re trying to reach. Whether it’s crafting well-researched articles or creating engaging presentations that will make you shine at your next event, we’ve got you covered.

Ready to finally get those stubborn medical professionals to start listening to you? We’re here to help! Send a note directly to Dr. Christina Czeschik — a doctor and medical informatician, and the founder of Intellicore Press — for a customized quote. Or, use the contact form below.

And if you’re targeting the German healthcare market specifically, we also offer publication in our German-language health blog, either through guest posts, interviews, or more prominently displayed sponsored posts.

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